Business

A Simple Guide to Help You Get and Keep Followers for Instagram

500 million monthly active users (MAUs), 4.2 billion ‘likes’ every day, 1,000 comments per second; Instagram usage numbers are clearly mindboggling. For an internet marketer, Instagram user statistics are music to the ears. This is the new frontier in internet marketing and it is no wonder over 70.7% of brands are expected to be on …

Is It Your Inventiveness, Or The Power Of The Web That Creates Interest From Consumers?

Although there is no doubt that the internet has fundamentally altered countless facets of the world economy, the extent of its impact and the nature of its sway over markets is still a matter of debate. The question is not merely academic, as developing a precise understanding of the level of influence the internet wields …

Do You Really Need a Business Plan? Yes, You Do

There is a misconception held by many start-up business owners: A business plan is only used for fundraising.  Actually, a business plan is a tool for measuring progress, devising strategy, attracting key employees, and establishing an understanding of business operations. By creating a plan, one can test assumptions, identify probabilities, and address potential issues.  Mike …

What is Social Media Marketing?

Social media marketing is a subset of digital marketing. It refers to a wide range of marketing activities that can be conducted on the world’s most popular social media platforms, including Facebook, Twitter, Instagram and LinkedIn. The most basic form of social media marketing is simply setting up a social media presence in the first …

How To Use Facebook to Sell Your Products

For small business owners, Facebook can be much more than just a social networking platform to connect with customers – it can also be a place to sell your products. There are three important ways that you can transform Facebook into a selling platform. #1: Promote products in your Facebook status updates One easy way …